Media & Entertainment
The Indian media and entertainment (M&E) industry is full of potential and has a tremendous impact on the country’s economy.
As per a FICCI–KPMG report, India’s M&E industry reaches 161 million TV households; 94,067 newspapers; about 2000 multiplexes; and 214 million internet users, of which 130 million access the Internet on their mobile phones.
India’s M&E industry registered a growth of 12% in 2013 and $15.27 billion. The industry has the potential to grow at 14.2% to more than $29.61 billion in the next four years.
The television industry in India, which was estimated at $6.94 billion in 2013, is projected to increase at a compound annual growth rate (CAGR) of 16.2% over 2013–2018, to reach $14.72 billion by 2018.
With an estimated market size of $5 billion, India is the 14th biggest advertising market globally.